Rimini Street Management Team
Karen Becker, VP, Corporate Marketing
Ms. Becker leads Corporate Marketing for Rimini Street. In this role, she is responsible for building the Rimini Street brand and promoting the company and its customers globally. Ms. Becker leads a cross-functional team focused on increasing awareness through integrated content strategy, digital marketing, customer advocacy and retention programs, as well as the Rimini Street web experience. She works across the company to uncover, publish and distribute stories that position Rimini Street as a thought leader and credible and respected voice in the market.
Ms. Becker has been leading global marketing organizations in both B2B and B2C companies for 25 years. She is adept at driving change, building new organizations, and developing and driving marketing strategies to increase loyalty and customer retention. Prior to Rimini Street, she held marketing leadership positions at companies that include Autodesk, Sun Microsystems and Zillow Group.
Ms. Becker attended San Jose State University and the University of Guadalajara where she studied Spanish and Public Health.