Sam assists technology executives and their business counterparts in understanding the opportunities and barriers facing them and their teams from continual technology-driven transformation. His professional engagements in the private sector, as well as state and federal government, assist him in addressing the unique IT management and delivery challenges found in diverse industries including banking, healthcare, education, transportation, and mining. At Forrester, he provides specific guidance to financial services institutions, public sector agencies, and asset-intensive firms in the energy, utilities, and resources sector. Sam’s current research focuses on business-IT alignment and value creation, technology-driven innovation, business and technology leader collaboration, cloud adoption and application platform optimization, and employee experience for technology leaders as well as local and regional adoption of emerging technology for enterprise, digital, and IT transformation across APAC.

Sam has nearly 25 years of strategic and tactical experience in the use of information and communications technology to achieve modern digital business outcomes for large, complex organizations. As a software engineer by trade and former chief enterprise architect, he has an appreciation for the complex decisions faced by application development and infrastructure operations professionals.

Daniel Benad is a 20-year veteran of the IT industry and a highly skilled leader with expertise in helping Asia-Pacific and global organizations that operate across diverse product segments build and grow their markets. He has a proven track record of developing and leading high performance, consultative sales teams in SaaS and Cloud product models to accelerate organizational and customer revenue growth in both the public and private sectors. Daniel serves as Vice President and General Manager, Australia and New Zealand at Rimini Street. He is responsible for all business operations in the region, including client sales and success. Prior to his current role, Daniel served Rimini Street clients as Vice President, Sales, and Regional Director, Sales, Australia and New Zealand, leading sales teams and supporting customer innovation and growth. He has extensive experience in the region and exceptional knowledge of SAP and Oracle environments.