Maintaining balance between perceived value and investment cost for Salesforce® is proving to be difficult. With increasing licensing costs, a shortage of skilled technical labour and the ever-increasing complexity of the Salesforce® platform, organisations must overcome challenges to get ready to implement an AI-powered Salesforce®  CRM.

Join a team of experts as they discuss practical realities associated with:

  • Master Data Management: Alignment with existing data consolidation projects
  • Funded vs Unfunded Mandates: Generate consensus, secure budget, and mutually define “done”
  • Risk Management: Working across multiple vendors on data management
  • Requirements and Priorities: Use case examples for AI-powered CRM that maximise ROI and minimise barriers to deployment

Featured Speakers

Zeya Ottomone
Zeya Ottomone
VP, Salesforce Center of Excellence, Rimini Street
Jack Wagnon
Jack Wagnon
Principal Product Manager- Salesforce, Rimini Street
David Reeve
David Reeve
University of Technology Sydney
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